Get Found Online: A Small Business Guide to SEO That Works

Description

Get Found Online: A Small Business Guide to SEO That Works gives small business owners a clear, practical introduction to the parts of SEO that help a website perform better. This session will explain what SEO is, how search engines work, the difference between on-site and off-site SEO, what keyword research means, why content matters, how trust is built online, and why clear goals and calls to action are essential to turning visitors into leads.